Effective Date: 10.04.2025
Developer: Mediapark UAB
Legal Address: PO Box 701, San Mateo, California, 94401, US
Contact for privacy matters: text@aixment.com
This Privacy Policy describes how Mediapark UAB (hereinafter “we”, “our”, or “us”) processes the personal data of users of the X-Events and X-Events Partners mobile applications. We follow the principles of lawfulness, fairness, transparency, and data minimization as per applicable legislation, including the General Data Protection Regulation (GDPR).
Depending on the user’s role and activity in the app, we may collect and process the following categories of data:
For X-Events users:
Contact information: name, email, phone number.
Authentication data: login credentials, OAuth tokens (e.g., via Reddy).
Profile information: position, employment status, family access status.
User activity: QR code usage, bookings, purchases, preferences.
Location data: if geolocation is enabled.
Notifications: push interaction history, likes/dislikes.
Device information: IP address, device type, ID, settings.
For X-Events Partners users:
Partner identity: organization name, address, registration/tax data.
Contact person: full name, email, phone number.
Offers: type of discounts, categories, time limits.
History: statistics on QR code usage.
Admin access: roles, permissions, activity in the partner panel.
We may collect personal data:
Directly from you during registration or use of the app;
Automatically via technical means when you interact with the apps;
From your employer (if you are a company employee);
From partners (e.g., to confirm QR usage).
We process your personal data to:
Provide access to application features;
Authenticate users and ensure security;
Manage the loyalty program;
Personalize content and offers;
Deliver push notifications;
Conduct analytics and improve the service;
Fulfill legal obligations (e.g., GDPR compliance).
We rely on the following legal bases:
Contract performance;
Compliance with legal obligations;
Our legitimate interests (e.g., fraud prevention, analytics);
Your consent (for marketing, location services, notifications).
We may share your data with:
Service providers (hosting, analytics, messaging);
Loyalty program partners (to verify QR redemption, for example);
Analytics systems (e.g., Firebase, Google Analytics);
Government bodies (when legally required);
Business successors in the event of mergers or acquisitions.
We implement physical, technical, and organizational safeguards, including:
Data encryption;
Authentication and role-based access;
Activity logging and audits;
Protection against token or QR code reuse.
You have the right to:
Access your personal data;
Request corrections or deletion;
Object to or restrict processing;
Withdraw previously given consent;
Submit a complaint to the data protection authority.
If you consent, we may:
Use your location to show nearby partner offers;
Send you push notifications about offers, news, or reminders.
You can change these permissions anytime in your device settings.
The X-Events apps are not intended for users under 16. If we learn that data was collected from a child without appropriate consent, we will delete that information.
Your data may be transferred outside your country of residence. In such cases, we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent protections.